Agencies

SOLUTIONS

Our scale and market influence become a shared asset

Leverage Our Expertise, Resources, and Media Advantage.

More than 60 agencies trust ICON and its 250+ media professionals to deliver on-spec media at scale with unmatched value and client-service.

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What We Offer

Our media-backed financial solutions enable agencies to stretch client budgets, unlock greater efficiency, and solve asset challenges through our principal-based media model.

As a principal, not an agent, we secure future media at an advantageous cost without adding fees making us a cost-effective, results-driven partner.

We offer full-service media buying to agency partners. We are large enough to handle the most complex media assignments while remaining nimble enough to support smaller, targeted initiatives.

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Why more than 60 agencies choose ICON.

Brand building block pattern

Seamless Integration

Stay in control while we act as an extension of your team. You plan, price, and approve media, and we handle execution and billing through you at no cost.

All Forms of Media

Gain access to our investments across all forms of media, including direct access to our digital inventory through a private marketplace.

Proven Expertise

Work agency-trained professionals who are stakeholders in your clients’ success. From media buying to research, ad operations, and competitive insights—we amplify the value you deliver and execute with precision.

Learn about our media model

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